Research & Insights

Koorosh Heydari
Senior Digital Marketing Strategist
Over the past 12+ years, I’ve held many titles in digital marketing and online business development. I’ve learned from experienced people, taught students, mentored interns, led managers, built teams, made mistakes, and occasionally discovered ideas that worked surprisingly well. I’m still learning, still experimenting, and still excited to share my thoughts.

iran pharma ecosystem overview
Iran Pharmaceutical Market Analysis Iranian Main Pharmaceutical Industry Players: A Private-Sector Ecosystem Map An outside-in analysis of Cobel, Actover, CinnaGen, and Behestan Darou/Behphar across market structure, therapeutic portfolios, market access, and…
The Digital Marketing Gap Behind Groningen’s English Paradox
Can the Netherlands’ most English-proficient city turn its talent and digital expertise into an international SEO and AI-search advantage? Summary Groningen combines strong English proficiency, a large higher-education population and an established digital sector….
